Industry News

Yamaha to release 2014 ATV/SxS Model Lineup on June 11, 2013

Stay tuned t to for all the information surrounding Yamaha’s 2014 ATV and SxS Model lineup. Information will be posted at June 11, 2013 at 6:00 PM PST.

There have been rumors that Yamaha may have a new UTV in the works. Yamaha’s segment-defining Rhino debuted nine years ago in 2004. With only minor upgrades since then it has soldiered on as the SxS market has exploded with more sporty higher powered vehicles.

2013 Yamaha Rhino
2013 Yamaha Rhino SE Tactical Black

One thing is for sure.  The SxS market segment is the fastest growing category within the off-road industry. And that is a good thing!

About Yamaha Motor Corp., U.S.A.

Yamaha Motor Corporation, U.S.A., (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, accessories, apparel and much more. YMUS products are sold through a nationwide network of dealers in the United States.

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