Industry News

New Research Study Underway for ATV & UTV Owners With a Chance to win Best Buy Gift Cards

Here’s an Opportunity to Provide Input about Your  UTV or ATV!

Brevard, North Carolina – February 18, 2013

Clarity Research, a powersports research company, is conducting a national research study among Side x Side utility vehicle owners and ATV vehicle owners.

Owners of Side-by-Side UTVs and ATVs will be able to provide their feedback on their vehicles by completing an online survey.  Questionnaire topics include: description of currently owned vehicle, usage, transport, types of cargo carried, types of terrain ridden on, importance of and satisfaction with vehicle attributes and owner profile information. The owners’ input into the survey will aid in the design of future Side x Side UTV vehicles. You will also have a chance to win 1 of 17 Best Buy gift cards!   (1 – $1000, 1 – $500, 5 – $100, 10 – $50)

Qualified UTV or ATV owners can complete the 15 – 20 minute online questionnaire by clicking on the link and entering the indicated password below:

Password: JC1

 There will be absolutely no sales effort as a result of completing the questionnaire.  The survey fielding is scheduled to be completed on March 5, 2013.

About Clarity Research LLC

Founded in 2003, Clarity Research LLC is a full service marketing research company with two offices—one in Brevard, NC and another in Rochester Hills, MI.

Clarity Research specializes in many kinds of product and market research studies using numerous data collection and analytical methods. Clarity partners with clients in three major industries: powersports, automotive, and consumer durables.

Clarity Research offers a wide range of quantitative research services from study design and execution through analysis and reporting. Our services are turn-key and the research services include: product development, new feature assessment, customer satisfaction, buyer behavior, events/sponsorships, quality/reliability, brand positioning and pricing.

Clarity Research is active in the research and powersports communities and a member of several associations including:

  • American Marketing Association (AMA)
  • American Association for Public Opinion Research (AAPOR)
  • Motorcycle Industry Council (MIC)
  • Specialty Equipment Market Association (SEMA)

Clarity Research is also a proud sponsor of UTV Guide and other powersports sites.

For more information go to:
For sweepstakes rules go to:

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