Industry News

Yamaha YXZ1000R Start Strong in 2017

Cody MIller

KENNESAW, Ga. – March 17, 2017Yamaha Motor Corp., USA, announces its factory-supported and bLU cRU Side-by-Side (SxS) racers are already topping podiums in multiple series across the nation, leading their Yamaha YXZ1000R pure sport SxS vehicles to wins at the outset of the 2017 racing season.

“We knew going into the season our team of experienced racers, many of whom are defending titles from last year, would be prominent contenders in their class,” said Steve Nessl, Yamaha’s ATV and SxS group marketing manager. “Seeing so many of both the ATV and Side-by-Side bLU cRU team win and podium is definitely an exciting start to the season.”
Cody Miller

Cody Miller

Yamaha’s Cody Miller additionally made an early push to defend his GNCC XC1 Pro UTV class title, with a second place finish at the UTV season opener, piloting his N-Fab / Am-Pro / Maxxis / Miller Brothers YXZ1000R Sport Shift (SS). Miller finished only behind Cohl Secoy, who captured the UTV race win driving his Skull Crusher / Secoy Racing YXZ1000R.

Cody Miller

Cody Miller

Leading the charge for Yamaha’s bLU cRU support program in the Lucas Oil Regional Off-Road Racing Series (LORORS) in Arizona, Corry Weller won the first two rounds in her Weller Racing / DragonFire Racing YXZ1000R. As the current Arizona LORORS points leader with the YXZ1000R, Weller is the top contender for the bLU cRU championship bonus.

The Yamaha YXZ1000R and YFZ450R, along with the entire SxS line and full-size ATVs, are proudly assembled in the USA at Yamaha’s state-of-the-art manufacturing facility in Newnan, Georgia, for worldwide distribution.

Yamaha’s newly launched ATV / SxS bLU cRU Racing Support Program offers a potential total payout of $100,000 in race win bonuses for ATV and SxS racers competing in select classes and series aboard Yamaha’s 2016 or newer YXZ1000R and YFZ450R models. To register or view more information on Yamaha’s bLU cRU program, including all guidelines and requirements, visit

Follow Yamaha racing at, and #Yamaha #YamahaRacing #bLUcRU #YXZ1000R #YFZ450R #AssembledinUSA

About Yamaha Motor Corp., USA

Yamaha Motor Corporation, USA, (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, accessories, apparel and much more. YMUS products are sold through a nationwide network of dealers in the United States.

Headquartered in Cypress, Calif., since its incorporation in 1976, Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit

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