Industry News

Yamaha Side-by-Side bLU cRU Racers Starting Strong in 2019

Yamaha YXZ1000R

MARIETTA, Ga. – March 25, 2019 – Yamaha Motor Corp., USA, supported Side-by-Side (SxS) racers are taking an early lead in 2019, kicking off a number of series with notable bLU cRU wins already this year.

“There’s no secret to success other than the power, performance, and durability Yamaha provides, combined with the highest level of talent, determination, and grit these racers bring to the track each and every round,” said Donnie Luce, Yamaha’s MX / ATV / Off-Road Coordinator. “This will be another exciting season for Yamaha Racing, the bLU cRU team, and all devoted motorsports fans.”

Yamaha’s pure sport YXZ1000R carried a number of wins in recent weeks from the short course Lucas Oil track to the icy opening round of SXS Sports. Brock Heger, the 2017 and 2018 Lucas Oil Off-Road Racing Series (LOORRS) Production 1000 UTV Class national champ started right where he left off, securing the top spot in the LOORRS opening round at Glen Helen Raceway in his BH Motorsports / Yamaha / Weller Racing / Maxxis YXZ1000R. In the same weekend at the Lucas Oil Regional Off-Road Racing SoCal series, longtime Yamaha veteran Dustin Nelson brought home the Production 1000 regional trophy after securing the overall win in his YXZ1000R.

Shifting gears to SXS Sports’ Chasing the Triple, a new series featuring ice, short course, and cross-country SxS racing, YXZ drivers Scott Wasz, Jake Lunderby, and Rodney VanEperen, owned the podium in first, second and third, respectively, in the Pro Stock class presented by Yamaha at USAir Motorsports Raceway. Now Scott Wasz is the only bLU cRU racer eligible to win a YXZ1000R if he’s able to clinch the Pro Stock class and win every round.

Yamaha YXZ1000R

Yamaha’s bLU cRU racer support program has announced more than $100,000 in SxS and ATV racing championship bonuses for 2019. Racers competing in select series with their pure sport YXZ1000R or podium-topping YFZ450R models will be eligible for payout after registering online at Once approved, racers will receive a reloadable Yamaha bLU cRU debit card, $45 credit on their account for bLU cRU apparel, and are qualified to receive championship bonuses paid directly to their bLU cRU card.

For more information on Yamaha’s bLU cRU program, including all guidelines and requirements for ATV and SxS racing, visit Follow Yamaha Outdoors on social at, or by searching the following hashtags:  #Yamaha #YamahaRacing #bLUcRU #ProvenOffRoad #REALizeYourAdventure #REALizeYourPodium #AssembledInUSA #YXZ1000R #YFZ450R

About Yamaha Motor Corp., USA
Yamaha Motor Corp., USA (YMUS), is a recognized leader in the powersports industry. The company’s ever-expanding product offerings include Motorcycles and Scooters, ATV and Side-by-Side vehicles, Snowmobiles, Outboard Motors, WaveRunner Personal Watercraft, Boats, Outdoor Power Equipment, Power Assist Bicycles, Golf Cars, Power Assist Wheelchair Systems, Surface Mount Technology (SMT) Machines, Unmanned Helicopters, Accessories, Apparel, and much more. YMUS products are sold through a nationwide network of distributors and dealers in the United States. YMUS has a corporate office in Cypress, California, two corporate offices in Georgia, facilities in Wisconsin and Alabama, as well as factory operations in Tennessee and Georgia. Further U.S.-based Yamaha companies include Skeeter Boats (Texas), G3 Boats (Missouri), Bennet Marine (Florida), Yamaha Precision Propeller (Indiana), and Kracor, Inc. (Wisconsin).

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