Arctic Cat Industry News

ARCTIC CAT BRINGS THEIR EVENT MARKETING TO SEMA SHOW

Arctic Cat Wildcat

Arctic Cat UTV Experience deemed the most significant powersports attraction to ever appear at SEMA

Minneapolis, Minn. – Arctic Cat continues to take event marketing to places unseen by their competitors including the SEMA Show in Las Vegas which starts today.

SEMA show visitors will be treated to the Arctic Cat UTV Experience which includes the ability to ride along in a brand new 2017 high-performance Arctic Cat Wildcat X with RG Pro suspension piloted by a professional driver on a specially built off-road course located just outside the Las Vegas Convention Center’s South Hall.

“We continue to provide the Ultimate Off-Road Riding Experiences to our current and potential customers via exciting new event marketing,” said Greg Williamson, Arctic Cat Chief Marketing Officer. The SEMA show is the premier automotive specialty products trade event in the world, but are focusing more and more on the off-road segment of the industry. We couldn’t think of a better place to showcase the high-performance attributes of the new Wildcat X RG Pro to 100,000 plus high-performance enthusiasts!”

Along with Wildcat X demo rides, Arctic Cat will have an autograph session with Robby Gordon, a full off-road event and SPEED accessories display where SEMA Show attendees can experience Arctic Cat’s Virtual Reality and other event activation touch points.

Arctic Cat Wildcat

SEMA SHOW 2016 AGENDA
Tuesday

  • Arctic Cat Ultimate UTV Experience Open 9am-5pm
  • 2017 Wildcat X RG Pro Demo Rides 9am-11am and 1pm-3pm

Wednesday

  • Arctic Cat Ultimate UTV Experience Open 9am-5pm
  •  2017 Wildcat X RG Pro Demo Rides 9am-11am and 1pm-3pm
  •  Robby Gordon Autograph Session Noon

Thursday

  • Arctic Cat Ultimate UTV Experience Open 9am-5pm
  • 2017 Wildcat X RG Pro Demo Rides 9am-11am and 1pm-3pm
  •  Robby Gordon will be Live on Arctic Cat_ATVs Facebook page

Friday

  • Arctic Cat Ultimate UTV Experience Open 9am-4pm
  • 2017 Wildcat X RG Pro Demo Rides 9am-11am

About Arctic Cat
The Arctic Cat brand is among the most widely recognized and respected in the recreational vehicle industry. The company designs, engineers, manufactures and markets all-terrain vehicles (ATVs), side-by-sides and snowmobiles, in addition to related parts, garments and accessories under the Arctic Cat® and Motorfist® brand names. Arctic Cat Inc.’s world headquarters is located in Minneapolis, Minnesota. Its common stock is traded on the NASDAQ Global Select Market under the ticker symbol “ACAT.” More information about Arctic Cat and its products is available at www.arcticcat.com.

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